Stacey Devine, MD
How InnovantU Solutions helped Stacey Devine 6X her ROI on Facebook Ads in a single launch AND Grow her email list to 2,110 in three weeks.
“I had tried doing Facebook ads on my own but kept getting rejected!” – Stacey Devine – Creator of Thriving After Breast Cancer
Stacey Devine is a Physician who created the “Thriving After Breast Cancer” Course so that all women have access to a comprehensive program to educate on the latest research and integrative lifestyle tools to improve their whole health while in remission. InnovantU Solutions is passionate about supporting mission-based businesses like Stacey’s that have the power to change lives. We strive to amplify the reach of these businesses to touch as many lives as possible. Stacey reached out to us to help her grow her email list and increase her registrants for her first course.
The Challenge
After many years working as a physician, Stacey became tired of the “pill for every ill” approach. She retrained to incorporate less of a pharmaceutical approach and focusing more on the whole patient, nutrition, and lifestyle.
Her one on one patients RAVED, and begged for her knowledge to be more available to their community of survivors.
So to make his training even more accessible, Stacey developed a new online course from scratch: “Thriving After Breast Cancer”. But as a time-starved physician, was she really expected to become a marketing guru overnight, too?
After tiresome trial and error and rejected ad copy, Stacey was overwhelmed. Not only was she frustrated with the conveyor belt of Facebook ad “rules”, but she had added the stress of an IOS update mid campaign. Oh, the horror!
She needed an Ads Specialist who could cut through the noise and grow her list and registrants FAST.
And she knew just the woman for the job.
“I would highly recommend InnovantU Solutions for helping you grow your groups and launch new products!” – Stacey Devine – Founder of Thriving After Breast Cancer
Our Approach
InnovantU Solutions is more than just your Ad Specialist. We are a full-scale marketing company which means we looked at Stacey’s whole business in order to create a cohesive strategy that was guaranteed to convert.
First, we talked with Stacey to better understand what the goals of her launch were. We spent time understanding her audience and their unique needs. She needed to grow her email list, and increase the number of registrants for “Thriving After Breast Cancer”.
Together we crafted a comprehensive strategy from start to finish that included ads, lead magnets, and Facebook group growth. We looked deep into the most cost-effectivee ways to reach her specific audience. Where do they hang out? What are their pain points? What are they seeking answers to?
We put on our creative hats to set up a simple yet high-converting funnel that began with a powerful series of Facebook ads, followed by a lead magnet. This funnel was designed to convert, provide irreplaceable value, and build trust with Stacey’s Audience.
We strive to educate our clients along the way and show them how to get the most out of each and every campaign.
According to Stacey, “InnovantU got me more people than I even anticipated!”
Since working with InnovantU Solutions on her campaign, Stacy has been overwhelmed by the results. This campaign not only delivered the promised results, but exceeded them! As a testament to InnovantU Solutions’ comprehensive strategic approach, not only did Stacey exceed her sales quota for registrants for her masterclass, she could barely keep up with member requests for her Facebook group.
Overall Stacey more than 6X’s her ROI on Ad Spend with InnovantU Solutions